Marketing on Purpose
Powerfully Simple, Instantly Actionable
Pete Steege reshapes the way business leaders think about marketing. It’s not rocket science, but it is explosive. Pete’s secret to transformational marketing: It’s not how much you do, but why you do it.
How Marketing Really Works
Pete Steege’s passion and clarity unlock surprising leadership truths and actionable tools that will change attendees’ marketing choices and their business:
- Focus first on why you are marketing, and the results will follow.
- Do less, do it really well – and learn from everything you do.
- Don’t spend time or money without a clear reason for doing it.
- Prospects don’t care about you; they care about how you can help them solve their problems.